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Location: Tallahassee, Florida but missing Fort Myers
Posts: 903
DCX Meeting About Info On The Net
Quote:
On several occasions in the past year, according to company officials, employees have posted information on Internet sites that revealed details about a future product. The product and its details were not public at that time, and the resulting information was spread throughout the Internet and into the media, company officials said.
“More and more information about future product is slipping out of the company, we’re seeing Web site postings by customers saying they were going to buy vehicle X, and now they’re not because they read something on the Internet.”
"More importantly, the leaking of future product information can hurt the sales of a current product, increase inventory, push up incentives and potentially have a negative impact on production at a plant."
“Speculation and facts about future products deny us the ability to sell current product, and it affects sales and ultimately production levels."
"The end result is that competitors get a jump on knowledge about the Chrysler Group’s product plans, and they can speed up or change their own product plans to better compete with the Chrysler Group."
"Company officials said they monitor hundreds of Web sites, Internet forums and chat rooms for information."
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DCX Meeting About Info On The Net
